Content By: Greg Larson

Networking plays a crucial role in building strong professional and personal relationships, collaborating, and creating opportunities for growth. In today’s fast-paced digital world, the value of authentic, face-to-face connections remains undeniable.  This blog discusses my insights, experiences, and best practices for building meaningful professional relationships.

Why is face-to-face networking still important in today’s digital world?

In-person conversations provide a genuine opportunity to share warmth and competence with others. When you meet someone face-to-face, you honor them with your intentional presence and focus. They can see that you are not multi-tasking and that you genuinely want to invest your time and thoughts in them. I believe one-on-one networking is a secret lesson — time is money, and it is a limited resource, so I strive to invest it wisely.

How has networking helped you throughout your career?

I am an ambivert. I am comfortable in one-on-one settings or small groups where I can engage in meaningful discussions. For me, quality matters more than quantity. I get impatient with large gatherings unless there is a learning opportunity. Superficial meetings consume valuable time, whereas deep, meaningful interactions where I can help others as a trusted financial or managerial adviser energize me. I am always eager to assist those who genuinely seek help.

How does partnering with other organizations help build a community?

Partnering with other organizations creates a collaborative support network where common interests intersect. These partnerships bring together diverse specialists who can offer expertise, capabilities, and relationships that others may not possess. This synergy helps strengthen the community by fostering shared knowledge and resources.

What advice do you have about networking?

Authenticity is key. People can quickly see through superficial interactions. Invest in relationships where mutual respect and value are present. Always remember that networking is a two-way street — what goes around comes around. Use discretion and always strive to add value. A helpful mindset is to put yourself in their shoes and ask: “Would I engage with myself?”

Additionally, challenge yourself to meet someone new and avoid staying only with people you already know. Be prepared to ask engaging questions to learn about them. Find out what is important to them and, in some small way, try to add value to their day.

What are some of your favorite icebreaker questions, and what is the most unique question you have been asked during networking?

Some of my go-to icebreaker questions include:

  • Would you share your thoughts on the last book you read?
  • Tell me about your favorite vacation.
  • What was your favorite concert or theater performance?
  • How do you manage your work/life balance?
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One of the most interesting questions I’ve been asked is, “If you had to give a talk in front of an audience for an hour without preparation, what would you talk about?” This is a great question that really makes you reflect on your expertise and passions.

Networking is more than just exchanging business cards—it’s about building genuine relationships that create lasting impact. I encourage everyone to approach networking with authenticity, curiosity, and a willingness to give as much as they receive.